We’re thrilled to welcome you back to WeYield Forum London!
Join us on Monday, November 3, 2025, at CitizenM Tower of London, the day before the WTM trade show.
The Forum is your exclusive opportunity to:
- Share challenges and learn from peers across the industry,
- Explore tools and techniques to automate your revenue management,
- Get inspired by real-life stories and strategic insights.
A unique format, real-world feedback, and the same ambition as always: helping you boost your performance.
The WeYield Forum London is back — the day before WTM 2025. Discover how the smartest revenue managers, car rental operators, and tech partners are scaling profitability through smarter pricing and automation.
Whether you’re an Ops Manager, a fleet manager, or a revenue lead, this half-day forum is designed to give you tools, use cases, and strategies to unlock growth.
🚀 Dynamic Pricing – Where Do You Stand?
With Christian Cadere
Is my pricing guided by the market or by my own strategy? Is rental duration the only possible pricing structure? Which indicators really influence prices?
📊 Contribution – Build Your Own Model
With the guidance of our expert, design a contribution model tailored to your business reality as a car rental operator.
🎮 Business Game – Immersive Workshop
With Anne-Claire Levrault
A game, debates, and a wealth of ideas to prepare tomorrow’s projects.
Laurent Thillaye du Boullay
Coach & Ultra-trail Runner
Laurent will bring an external and inspiring perspective, drawing both from his professional expertise and from his preparation for the UTMB (Ultra-Trail du Mont-Blanc).
He will share his keys to setting clear objectives, managing stress and uncertainty, and turning inner voices into powerful drivers of progress.
Connect with mobility pioneers, tech partners, and revenue leaders in a relaxed setting.
CitizenM - Tower of London
40 Trinity Square,
London EC3N 4DJ
Metro: Tower Hill or Fenchurch Street
